Adglow participates in the I Social Media Forum by La Publicidad

By Marketing Team

The Super 8 cinemas (Madrid Press Palace) hosted on April 20 a new Forum, organized by La Publicidad, which was attended by more than 300 people, and which had as protagonists the most qualified experts of the Social Media sector.

The Forum was aimed at agencies, developers and advertisers interested in discovering how to make the most of this sector in continuous growth. In addition to Adglow, among the participants we were able to see Havas Media, Isobar, MediaCom, OMD, Performics and Internet República.

Foro Periódico de la Publicidad

The way in which brands use social networks, the role of influencers, or trends in future practices in this sector were some of the topics addressed by the speakers.

Our contribution was made by Pablo Falcón, Training Manager at Adglow, who currently teaches internal training courses for company employees. Who better to show the good practices of this sector?

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The talks were followed by a panel discussion, in which Samsung, Pepe Jeans and Peugeot collaborated to understand the viewpoint of the advertiser.

The repercussion in social networks has been very broad, and is that the hashtag #forosocialmedia was Trending Topic in Spain for much of the morning. It was also streamed via Facebook Live where there were 2,100 Internet users and 102 interactions.

All information provided by speakers and advertisers will be available in the printed number that La Publicidad will publish in May.

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