- What is Adglow?
- Case studies
- Learning resources
With innovative ad products, pinpoint targeting and personalization, paid social advertising is an effective way to increase footfall to local
For businesses with hundreds or even thousands of real-world locations, making the most of social advertising becomes a major challenge of scale.
Your marketing department simply doesn't have time to set up local social ad campaigns for every location. Use our calculator to see the impact that every additional location has on configuration times.
Everyone knows that social ads are great for driving results for local businesses. But what if your business does business in hundreds of physical locations? To use social ads effectively in that situation requires you to address at least one of these challenges:
You have to set up individual campaigns for hundreds or even thousands of physical locations, one by one.
You have to understand and respond to local variations in circumstances and needs based on each specific location.
You have to give up some degree of brand control for local managers to take ownership of running their own local campaigns.
Hub is a space for your marketing teams and local managers to collaborate on social advertising campaigns. It sits at the heart of your social advertising efforts - marketers use it to create social ad campaign templates that local managers can quickly set live in their own locations.
Originally designed for a major fast-food chain, Hub has all the tools and functionality required to manage social advertising campaigns across large networks of physical locations.
Account access, functions and permissions depending on specified user roles.More
Upload creative assets to a central repository for easy deployment in campaign templates.More
Build campaign templates once, to be deployed across the locations in your network.More
Who understands the nuances of your local advertising needs better than your colleagues who actually run local operations?
Hub puts marketing decision-making power into local managers' hands by enabling them to control parameters like ad spend, targeting and timing - all within the boundaries of a campaign template created by your corporate marketing team.
Hub maximises marketing effort. Set up a single social ad campaign template, then watch as your local managers put it to work driving footfall and increasing sales in their own stores.
Deploy branding campaigns, promotions, in-store visits and voucher codes, targeted and customised to fit your local operations' requirements.
With Hub, local managers can take sensible advertising decisions within the templates that your marketing team creates. And with our central creative library feature, brand compliance issues are a thing of the past.
Information is power. Hub gives users access to campaign reports so that they can quickly and easily understand how things are going. And your central marketing team can view aggregated reports that group local campaigns for a regional view, as well as in-depth data on location-by-location performance.
Hub is quick to deploy and can deliver results for your business rapidly. If you'd like to know more, then use the form below to request a demo.